Complete Details for Director Risk Management Strategic Marketing
|Job Title||Director Risk Management Strategic Marketing|
Join Schneider Electric and power your career! Discover the opportunity to join an international, dynamic, and responsible company that fosters the development of all its people around the world. Every day, we empower employees to achieve more and experience exciting careers. Find out how our values and unique position make Schneider Electric the employer of choice.
Schneider Electric has an outstanding opportunity for a passionate/motivated individual to assume the role of Director of Strategic Marketing: Risk Management in our Minneapolis MN or Omaha, NE location. Responsible for strategic development of marketing and communications strategy in a manner that is consistent with supporting business growth, this position is responsible for all marketing functions designed to achieve the overall business objectives of sales, growth, profitability, and visibility in the market. Drives the definition and execution of global marketing campaigns and grows the overall pipeline while increasing market share, brand equity, and customer loyalty. Orchestrates execution with Global Marketing organization
-Translate business priorities into yearly strategic marketing plans and develop associated budget
-Develop integrated quarterly plans that include a well-rounded Marketing mix: traditional and digital marketing initiatives designed to maximize ROI
-Determine appropriate level of spend by segment and target geography; based on percentage of revenue and market stage/growth potential
-Work closely with business leadership, sales and product/solution management to ensure alignment
-Evaluate marketing effectiveness and optimize marketing mix
-Communicate Marketing strategy and orchestrate execution; drive coordination with Country Clusters and Global Marketing.
-Drive go to market strategies and develop associated marketing plans including PR, advertising, tradeshows/events, collateral, direct mail, online marketing, mobile marketing, social media, etc.
-Ensure ROI targets are met; create benchmark data to measure effectiveness of programs
-The ability to articulate vision and strategy
-Excellent communication skills and negotiation skills
-Proven track record of accountability for results
-Well rounded marketing experience – product marketing, direct marketing, online marketing, channel marketing, affiliate marketing, etc.
-Track record in performance monitoring and results analysis of tangible metrics such as ROI, lead generation, customer satisfaction, revenue growth, gross margin impact, cost of acquisition, etc.
-Position requires 10+ years of progressively responsible marketing roles
-Bachelor’s degree in marketing or related field, MBA a plus
-Agriculture experience a plus
Care. Connect. Challenge. Commit.
Our values define our company. Who we are, our customer approach, how we do business, what it’s like to work here, and the kind of people we want to attract and retain. We care for our planet, our customers, our company, our team, and ourselves. We connect to customers and colleagues; we are open and respectful. We challenge others and embrace challenges ourselves. We commit to change by leading the change.
At Schneider Electric every employee has the power to take control over his or her career and to draw motivation from our shared talent mindset. Our comprehensive Total Employee Experience offer enables employees to manage their professional development and prepare for the next step in their career. This offer includes: a competitive health and wellness package, retirement plans, World Employee Share Ownership Plan, mentoring, internal and international mobility, technical, functional, individual and managerial development, and much more. Join Schneider Electric. Make the most of your energy.
About Schneider Electric
As a global specialist in energy management with operations in more than 100 countries, Schneider Electric offers integrated solutions across multiple market segments, including leadership positions in Utilities & Infrastructure, Industries & Machines Manufacturers, Non-residential Building, Data Centres & Networks and in Residential. Focused on making energy safe, reliable, efficient, productive and green, the Group's 140,000 plus employees achieved sales of 30.8 US dollars (24 billion euros) in 2012, through an active commitment to help individuals and organizations make the most of their energy.
Please apply online at http://us-careers.schneider-electric.com. This position will be posted until filled.
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